Merged Topic- AA Tail Livery New/Old Employees Vote

[Rogallo]

That's just fugly!

 

[ChockJockey]

That's just fugly!

 
Well...you get what you pay for.
 

 

[ContUNITEus]

I would love to see the swoosh stay.   Actually the entire paint job of US is very nice.  I always hated the logo though.  The flag, so simplified, looks too cheap as a company logo.  It took away from it all.
 
It would be great if they could come up with a paint job that contains elements of AWA, US Airways and American. 
 
 
Also, it would be great to see the bottom of the plane with a logo or title, as this is gaining popularity internationally.  No US Carrier has this feature so far:  The old AA logo, because of it's symmetry would have fit nicely on a dark belly.
 
http://www.flickr.com/photos/thomasbecker/5843035004/in/pool-964472@N24
 
http://www.underconsideration.com/brandnew/archives/virgin_atlantic_livery_belly.jpg
 
http://www.justfares.com/blog/?p=916
 
Right now that tail from American Airlines is still ugly as hell, and if it hasn't grown on me by now, it'll probably never.  Same with the new UNITED branding and their CO merged logo, and even their website choice.    Believe it or not, I abstain from flying UNITED now, because marketing-wise, they do not attract me.  There is no more PRESTIGE in UNITED.  Call me crazy for this being a factor in choosing an airline, but it truly is.  United's branding choice has made them less attractive.  I would rather fly Delta or Lufthansa or Continental (oh wait) they don't exist anymore.  That's right.... the old CO was attractive with the exception of their website which sucked even back then; but, by UNITED just slapping their name on the CO planes and changing their fleet to this supposed new identity and going with the less effective CO website, I became less and less interested in them.  Weird, isn't it?  But then, maybe not so much after all.  You wouldn't see me ever driving an American car 'cuz their all ugly as f... and their logo's and presentation have no prestige.  But a Mercedes, BMW, Honda, Audi, or even Mitsubishi - sure, why not... they're cool.
 
AirBerlin has a great presentation, while I hated the logo at first, they did win me over with their paint scheme.  Condor (or Thomas Cook if you will) on the other hand just changed their logo yet again to an incredibly silly and half a$$ modification - old Thomas Cook logo, basically a downgrade.  The new logo makes you wonder what they were thinking.
 
http://www.routes-news.com/media/k2/items/cache/0a29d0ef57ced3a7c1d1ed4eda5e2ff6_XL.jpg
 
Anyway you get the point.  Overall presentation does affect how consumers will choose a product/service.

 

[traderjake]

I like the new AA paint job better than the US.
 
I like the old AA paint job more than those two.

 

[nycbusdriver]

I like the new AA paint job better than the US.
 
I like the old AA paint job more than those two.

 
Of course you would.  

 

[nycbusdriver]

 
Well...you get what you pay for.
 

 
I like it.  Thanks for the effort.

 

[767one]

http://i1124.photobucket.com/albums/l575/rowyso/tv2_zps9960b228.jpg
 
(From the Merged Brand thread on the US Airways Forum)
 
 

 
 
Thanks to ChockJockey for the Photoshopped images.  I really like this one (at least as the interim livery for the US airplanes), but with the eagle in white.

I like this paint job. The heritage eagle has always looked good. I would do away with the red blue slash near the front and put a smaller eagle there.
 
Bob

 

[ChockJockey]

 
I like it.  Thanks for the effort.

 
No problem.
 
In case anyone was wondering, the font for the US logo is a stylized version of the Times New Roman typeface, while the "classic" AA was one of the earliest and most successful brands to utilize the Helvetica typeface.  The new AA logo is still Helvetica albeit a customized and modernized version of it, perhaps partially to set it apart from the crowd of brands that have since jumped on the Helvetica bandwagon:
 

 

[AdAstraPerAspera]

+1
 
Airline employee and knowledgeable graphic designer!

 

[AdAstraPerAspera]

Although I think the "new American" logotype isn't in Helvetica anymore… apparently is a newly-created proprietary typeface called "American Sans" which itself is a variant on Frutiger: http://www.flyertalk.com/the-gate/blog/13780-american-airlines-a-new-beginning.html

 

[ChockJockey]

+1
 
Airline employee and knowledgeable graphic designer!

 
The airline gig's just for the chicks.
 

Although I think the "new American" logotype isn't in Helvetica anymore… apparently is a newly-created proprietary typeface called "American Sans" which itself is a variant on Frutiger: http://www.flyertalk.com/the-gate/blog/13780-american-airlines-a-new-beginning.html

 
Shows what I know.  Helvetica and Frutiger were apparently both products of Linotype though the one preceded the other by almost 20 years...

 

[robbedagain]

Id like for the heritage planes to stay and do some heritage that makes up aa

 

[FWAAA]

You did yeoman's work with the livery art, ChockJockey.    They're all better than the Greyhound Bus logo for which Horton paid big money to FutureBrand.

 

[FWAAA]

Sounds sensible to me:
 
http://aviationblog.dallasnews.com/2013/12/doug-parker-to-let-american-airlines-employees-decide-whether-to-keep-the-new-aa-tail.html/

 

[IORFA]

Already voted, adios British version of the American Flag. No need to desecrate this beauty any longer! Let the embarrassment die a quick death. Maybe Tommy Boy will kick some green back to help fix his mistake, yeah right. I know it wasn't mentioned, but please put something on the winglets. They look so boring. Put a real flag there if they want. Either way, put something on it.