How to fix the airline industry
Many CNNMoney.com readers say they'd tolerate higher fares if it meant better service. Are you listening airline execs?
By Paul R. La Monica, CNNMoney.com editor at large
May 23, 2008: 10:35 AM EDT
NEW YORK (CNNMoney.com) -- You get what you pay for. And that means you don't get much anytime you fly these days.
In yesterday's Buzz, I criticized companies like American Airlines , which just announced a $15 baggage-check charge, for finding new ways to annoy customers.
I sympathize with the plight of the airlines. Even when jet fuel was much cheaper, it was a tough business. Now, it's nearly impossible for airlines to make money.
Talkback: What do you think of new airline fees?
But instead of infuriating passengers with clever new fees for basic services, I suggested that the airline industry should end its decades-long practice of price wars and raise fares dramatically.
I figured consumers would be willing to pay higher ticket prices if it helped keep more airlines in business and also led to a better flying experience. Many of you agreed. Here's a sampling of what some readers had to say about the airline industry on our Talkback page.
Interestingly, many readers felt that big fare increases were not just long overdue, but would actually be welcomed...especially by airline workers.
"This is 2008, not 1968. And airline fares have remained basically the same for 40 years," wrote Clint from Palm Springs, Calif. "To do that, airline executives have cut all frills and forced drastic pay cuts on employees to subsidize cheap fares. Finally there is nothing left to cut and airline employees have endured so much, they are ready to riot. Fares MUST GO UP."