[blockquote]
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On 11/5/2002 12:37:02 AM Rhino wrote:
Shuttle, MetroJet, Delta Express,
None of these ever were or ever will be anything more than loss leaders in an attempt to retain market share against low-fare carriers. They won't work because they provide the SWA level of service at SWA prices. SWA makes money at those prices, the OALs don't.
Why not provide a clearly superior product and seek better yields? B6 should be the model/target, not WN. Do what you do best.
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[/blockquote]
Shuttle was HIGHLY successful. It quit being successful on it's on ONLY after it was morphed into a pure hub bank feeder. UAL's shuttle TOOK market share from SWA while making a profit. Is that failure? Metro and Dal exp failed due to the type jet (737-200), and saying Dal Exp failed may also be premature. It will likely be revamped with 757s with CASM lower than SWA or JetBlue. You can judge it's success when Parker asks you for another 5 year pay freeze. Unfortunately, this time, there won't be other markets to expand in.
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On 11/5/2002 12:37:02 AM Rhino wrote:
Shuttle, MetroJet, Delta Express,
None of these ever were or ever will be anything more than loss leaders in an attempt to retain market share against low-fare carriers. They won't work because they provide the SWA level of service at SWA prices. SWA makes money at those prices, the OALs don't.
Why not provide a clearly superior product and seek better yields? B6 should be the model/target, not WN. Do what you do best.
----------------
[/blockquote]
Shuttle was HIGHLY successful. It quit being successful on it's on ONLY after it was morphed into a pure hub bank feeder. UAL's shuttle TOOK market share from SWA while making a profit. Is that failure? Metro and Dal exp failed due to the type jet (737-200), and saying Dal Exp failed may also be premature. It will likely be revamped with 757s with CASM lower than SWA or JetBlue. You can judge it's success when Parker asks you for another 5 year pay freeze. Unfortunately, this time, there won't be other markets to expand in.