good points. here's the real issue. no company can stay in business by selling a product below cost. the only real way to increase profit is to increase prices, and the only real way to do that is by increasing demand.So are you advocating furloughing some of your compatriots by dropping 30-40% of your passengers? You don't really think that doing that will do much more than cut frequencies on routes and make flying LCC less attractive to both leisure travellers and the business traveller whose most convenient flight was just cut due to reductions in service, do you?
it sucks no matter how you look at it.
selling one million widgets at one dollar below cost loses you one million dollars.