I truly believe that any successful effort to get the F/As to return wholeheartedly to consistent service procedures has to be initiated AFTER a new contract. They'd have the morale boost, and more importantly, a semblance of credability to demand compliance. F/As would be more aware of what they had to lose. Inflight could then be more aggressive about enforcing service procedures, and it would be perceived as fair. Perceptions, employee and customer is something that Tempe just doesn't get.
When you perceive yourself as working for a hole in the wall, you act like it.
When nothing works, you stop trying to make it work.
When upper management treats customers like trailer park derivatives, you start thinking everybody pays $69 for their airfare, and frankly, one is not as keen to crawl under dirty seats to pick up visible trash, trash that will cue a passenger to start looking at the walls, the ripped seats, the dirty tray, and any passenger would say "GEEZ, WHAT A DIRTY AIRPLANE, WHAT KIND OF COMPANY DOESN'T CLEAN/TAKE CARE OF ITS STUFF?"
When management makes the most redneck, small minded errors, such as not recognizing that Spanish is not a substitute for the other 359 languages in the world, not to mention feels that BRUNCH, a wholly American concept would fly with people who never have more than a cafe au lait and croissant in the morning, and you wonder how in heaven's name could they be this obtuse? You just can't hide the fact that you're trapped in the vortex of mismanagement and there's not a darn thing you can do about it. So some stopped trying.
It's not much fun for those of us who draw from our own pride either. I make one attempt to initiate procedural service and when I am shot down, I yield. There is nothing I can do unless I am in the position that directs the service. I make it clear that it is not my decision to deviate. Trumping this mindset is going to require a simple thing: a new contract.