corl737
Veteran
- Jun 13, 2005
- 565
- 6
Bagbelt said:But please don't sit there and tell me this isn't about WN's bottom line, it's about whats best for the consumer.
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Read my earlier posts. I have consistently said that I thought the Wright Amendment repeal efforts are all about furthering SWA's business model. That means seeking out the absolute lowest costs in order to provide the absolute lowest fares (what's best for the consumer) that still generate enough revenue to fairly compensate the employees and investors while also providing for the growth of the firm (what's best for the company).
SWA's cost control efforts vary: fuel hedging to offset increasing prices; more efficient and productive employees to minimize personnel expenses; repeal the Wright Amendment to permit expansion at SWA's existing facilities. (The list of cost savings actions is in truth much, much longer than I can post on a forum.)
Gary Kelly has told the public that SWA could make a profit operating from DFW. It just doesn't fit the business model. In other words, the costs of operating at DFW would not permit SWA to offer fares that allow it to meet its goals and objectives. Seeking the repeal of the Wright Amendment is correctly the company's first course of action and the one upon which the greatest benefits can be obtained.
I agree that the current mayhem in the airline industry is imposing great hardships on many, many decent people. The heartbreak is that most of these folks were caught simply because they hung their hat at a company that, under pressure, showed it cared more about its own corporate ego than the people upon which its existence depends -- its employees and customers.