BoeingBoy
Veteran
- Nov 9, 2003
- 16,512
- 5,865
- Banned
- #1
Getting the word out....from AWA's "Plane Deal" newsletter:
Inflight Videos
Two videos are in the works, one for AWA and one for US Airways. On August 15, AWA will begin broadcasting the seven-minute video on descent; Airways’ three-minute video will play at 10,000 feet.
AWA’s video talks through the name change, how to book going forward, frequent flyer information, the merger’s benefits, and it ends with a look back at some AWA ads. Airways is shorter, since theirs doesn’t need a name change explanation, nor the AWA retrospective.
Inflight and Gate Announcements
In conjunction with the video release will be new scripts for customer service and inflight employees. Again, each will be a quick reminder about the merger.
Look for far more to come, as the marketing team introduces temporary and permanent signage, web site details, and more – all to help our customers navigate the transition and to give employees the tools they need to help in that process.
Jim
Inflight Videos
Two videos are in the works, one for AWA and one for US Airways. On August 15, AWA will begin broadcasting the seven-minute video on descent; Airways’ three-minute video will play at 10,000 feet.
AWA’s video talks through the name change, how to book going forward, frequent flyer information, the merger’s benefits, and it ends with a look back at some AWA ads. Airways is shorter, since theirs doesn’t need a name change explanation, nor the AWA retrospective.
Inflight and Gate Announcements
In conjunction with the video release will be new scripts for customer service and inflight employees. Again, each will be a quick reminder about the merger.
Look for far more to come, as the marketing team introduces temporary and permanent signage, web site details, and more – all to help our customers navigate the transition and to give employees the tools they need to help in that process.
Jim