I'll bite.
No other major has matched US's "only earn elite status with non-discouted fares" policy. If that holds true, and even if every major adopts the new policy on non-refundable tickets, then the number of airlines to defect to is only limited by the number of airlines that serve your local airport. In US's backyard (the east coast) most of us will be able to choose CO, AA, or DL (and to a lesser degree UA and NW).
If ALL the majors adopt both the non-refundable fare policy AND institute a policy where elite status is only earned on the top fares then you will see the majority of the "flying middle class" become bargain shoppers. And the reality is that if you are going to play the discount airline game you have a lot of catching up to do.
What has happened is that US Airways has assumed that they can neatly catagorize all of its passengers. They think that passengers are either FC OR full fare economy OR discount fare passengers at all times.
That is NOT the case. I am SOMETIMES a full fare FC passenger, SOMETIMES a full fare Y passenger and SOMETIMES a discount coach passenger. The insinuation that I am appreciated as a customer on some days but am pond scum on others is just insulting.
Where, or if, I'll defect is yet to be determined. But as has been stated by others so well, if ALL OF THE AIRLINES categorize me as a "discount passenger" then I am going to choose the airline that treats its discount passengers the best. If that's the case, US Airways will not be in the running for my business. And, if my situation changes and I end up flying on full fare Y and full fare FC tickets ALL the time, you can bet you bottom dollar that US won't be my choice. There are too may other (larger route map, more extensive alliances, better FC service) airlines that will win that battle. What remains to be seen is if there will be an airline that recognizes that all frequent fliers do not purchase the same fare class day in and day out.... and THAT is the airline you find me on.
No other major has matched US's "only earn elite status with non-discouted fares" policy. If that holds true, and even if every major adopts the new policy on non-refundable tickets, then the number of airlines to defect to is only limited by the number of airlines that serve your local airport. In US's backyard (the east coast) most of us will be able to choose CO, AA, or DL (and to a lesser degree UA and NW).
If ALL the majors adopt both the non-refundable fare policy AND institute a policy where elite status is only earned on the top fares then you will see the majority of the "flying middle class" become bargain shoppers. And the reality is that if you are going to play the discount airline game you have a lot of catching up to do.
What has happened is that US Airways has assumed that they can neatly catagorize all of its passengers. They think that passengers are either FC OR full fare economy OR discount fare passengers at all times.
That is NOT the case. I am SOMETIMES a full fare FC passenger, SOMETIMES a full fare Y passenger and SOMETIMES a discount coach passenger. The insinuation that I am appreciated as a customer on some days but am pond scum on others is just insulting.
Where, or if, I'll defect is yet to be determined. But as has been stated by others so well, if ALL OF THE AIRLINES categorize me as a "discount passenger" then I am going to choose the airline that treats its discount passengers the best. If that's the case, US Airways will not be in the running for my business. And, if my situation changes and I end up flying on full fare Y and full fare FC tickets ALL the time, you can bet you bottom dollar that US won't be my choice. There are too may other (larger route map, more extensive alliances, better FC service) airlines that will win that battle. What remains to be seen is if there will be an airline that recognizes that all frequent fliers do not purchase the same fare class day in and day out.... and THAT is the airline you find me on.