Customers don't care about safety but if the terminal isn't pretty they will fly somebody else, funny but for years all we've heard was that if AA charges a nickel more than a competitor they will loose customers, more room in coach, doesn't matter, nothing matters but price but now you are claiming all these Taj Mahals are needed to make AA competitive , please, everyone knows it's just a cash burn.
Wages were never too high and there's more to costs than labor, in fact labor costs have been shrinking as a percentage for years.
Having large aircraft on long haul routes automatically increase the number of ASMs that regionals can provide in the TWU contract. Under current rules a 777 flying 300 people 7000 miles adds 126,000 ASMs for regional flying, 300x7000=2,100,000 x .06 =126,000 that's enough ASMs for 50 Eagle RJ flights between New York and Boston or wherever they want to fly within 250 miles of New York. Enough for 17 Eagle RJ LGA to DFW trips. The number of flights affects our headcount more than the number of passengers or payload. That's at 6%, if we double it to 12% one 777 on a 7000 mile trip would allow the company to increase regional flying by 252,000 ASM. That one flight could wipe out all the mainline flying in several Class II cities. So while it may add one head to JFK it may come at the cost of closing both EWR and PHL and losing 40 heads to Eagle, JetBlue or whomever AA has doing their regional feed.
I won't discuss/mention the terminal situation because that has been mentioned by a few already.
Regarding ASM's, you are correct, but it doesn't really necessarily increase load factors, yields or profitability. Also, my point stands - AA adding E190/E195's to mainline would have a very good effect to system-wide routes. ORD would certainly be one place AA can use E190/E195-sized planes.
Being profitable, as has been mentioned will allow AA to profit share.
Let me address your points.....
First, how does "renovating" terminals affect competition? I can understand if AA upgrades kiosks that provide customers an easier way to check-in or implements systems that are customer friendly, yes it's worth the expense. But, I don't see how replacing jet bridges, upgrading terminal waiting areas or replacing the check-in counters at gate areas makes AA more competitive than other airlines. Unless someone shows me otherwise, I don't believe customers are breaking down AA's doors demanding these upgrades.
I won't discuss/mention the terminal situation because that has been mentioned by a few already and I agree with them.
Second, "aircraft orders". Yes, new airplanes provide immediate fuel savings and require less heavy maintenance, but AA had a chance to further simplify the fleets by ordering strictly 737's. Instead, they ordered Scarebus, again. While the new order may provide savings on one side of the ledger, it will be more costly for training and the need for Airbus parts that we currently don't carry.
While I'm completely pro-Boeing, I think AA got a great deal with the Airbus. Listen, AA has
incessantly stated that there was
no way any one of the manufacturers could replace the planes AA need to have replaced. They got great financing and practically zero risk.
Will Airbus make money at the end of the deal? Probably, but AA got a great deal as well. As much as I hate to say it or admit it, AA got a great deal and it was a deal they should have done.
Lastly, "wages" and AA's high cost structure. Look, management runs the business, and they either make good sound business decisions or bad ones. Somehow it appears to me that you and others blame the union workers for AA's problems. The union doesn't make the business decisions....on the contrary, the union has continuously provided management with ideas to improve the company and it goes on deaf ears. Everyone complains that AA's union workers are the least productive.....well, then why doesn't AA management do something about it. It's not the union's fault if management allows workers to sit around for hours and play with their laptops.
I'm not blaming anyone bud. I'm stating that when changes have to be made, they need to be made. Regardless. Many in AA management get fired as well. They don't have job protection like unions do. I've pointed to links, etc. as to where AA's cost structure is too high. Is management to blame for part of it? Certainly. However there is enough blame to go around.
I have also mentioned that all the union groups and management need to get together practically on a daily basis or few times/week and sort these problems and inefficiencies out. I'm still very skeptical that becoming more efficient and productive will solve the fiscal woes.
The bottom line.....Management has not held up their end of the bargain. In 2003, labor agreed to help the company outside of BK, and in return labor expected management to run a tight ship and stop the waste. Instead, labor took it in the shorts and management rewarded themselves for running the airline into the ground. Now, they threaten labor with BK, and what, I'm supposed to help the incompetent management again. The hell with them.....go BK!
What does "not held up their end of the bargain mean"? AA still hasn't filed for BK 8 years later. Many, many dynamics have changed since 2003. Thinking this is 2003 or prior is simply ignorant and/or foolish (pardon to be so blunt).
I also don't understand by what you by "management rewarded themselves". Management worked out a deal with the union(s) back in 2003 (Carthy's situation was a bit different). Also, If you notice, management practically always gets rewarded on Wall St. (again, a function of cronyism between the board members, etc.). I say this needs to be changed, but that is a completely different subject/topic.
The only reason companies hire outside consultants to advise them on business decisions is because the company doesn't have smart & experienced people within the ranks of management. AA is no exception. It's quite obvious that management either didn't heed the consultants advice or they hired incompetent advisors that don't have a clue about the airline business. I'm going to guess BOTH!
That's simply not true. Outside consultants have experts in a particular area, know many people in particular areas and add unbiased opinions/ideas.
"Management never changed the way they did business".....They did change, for the worst....they became more reckless and unaccountable.
This thing about "shared sacrifice", and "good place to work for good employees", and "take care of our customers" are all LIES!! Sounds good, but are all LIES!!!
That's total B.S. Management have to be accountable to shareholders, bondholders and the Securities Exchange Commission.
I want you to point out
ONE case of management fraud at AA where someone from management was tried and convicted. C'mon, I dare you! Your comments about "lies" are nothing more than opinion.