Us Airways Marketing No Longer An Oxymoron?

[ebwgs]

While watching the USC Trojans play the ASU Sun Devils yesterday, I noticed a big banner advertising US Airways alongside, I believe to be, a Cingular logo. It was kind of cool seeing US advertising in a nationally televised sporting event. It was almost as cool as watching my trojans pull away in what was a hard fought and fun game to watch. Fight on SC!

 

[rjh]

While watching the USC Trojans play the ASU Sun Devils yesterday, I noticed a big banner advertising US Airways alongside, I believe to be, a Cingular logo. It was kind of cool seeing US advertising in a nationally televised sporting event. It was almost as cool as watching my trojans pull away in what was a hard fought and fun game to watch. Fight on SC!

[post="307836"][/post]​

I wouldn't get TOO excited--the banner was probably there only because they were playing in AZ. HP never did much advertising outside of PHX & LAS--and even advertising within those markets was rare. The only time I ever saw any of the "Get on Board" commercials was on the airplane!

 

[US1YFARE]

The only time I ever saw any of the "Get on Board" commercials was on the airplane!

[post="307846"][/post]​

doesn't make sense since you are already there