They can cry or whine all they want -- Northwest doesn't have a prayer of getting this route award. The DOT will almost certainly affirm its tentative decision awarding the new China route to United for IAD-PEK service, and even in the extremely unlikely event that the DOT changes its mind and rescinds the tentative award to United, the award would undoubtedly go to Continental for EWR-PVG service. Unlike those two carriers, Northwest has several strikes against it:
1. Northwest tried DTW-PVG nonstop service a few years ago and it didn't work. Plus, apparently for operational reasons, Northwest's proposal stated that it would only sell 335 seats on its 403-seat B747-400s, an indication that it didn't have the right aircraft for the route it wanted to serve.
2. All of its U.S. mainland-China flights don't just stop at NRT, they require a change of planes there, even the "through" B747-400 flight from NRT to PVG (according to the January 2007 OAG). And the plane change for the NRT-PEK and NRT-CAN flights are to smaller aircraft (the A330 and B757, respectively).
3. A substantial portion of Northwest's NRT-China passengers (between 25% and 50%, depending on the flight) are local China-Japan travelers not coming from, or going to, the United States. This is
not a favorable decisional factor from the DOT's viewpoint.
4. If Northwest's ability to carry west coast-China traffic over its NRT hub is so important, acting as competition to United's SFO-China nonstop flights (as Northwest has claimed in this case), why doesn't the carrier offer any through flights to China from its west coast gateways (LAX, SFO, PDX and SEA)? This lack of one-stop service weakens Northwest's argument considerably.
These points go a long way to showing why Northwest didn't get the award in the current China route case and, furthermore, why it is unlikely to get any awards in subsequent cases if its current service pattern to China remains unchanged. United, American and Continental are using their respective China route rights to the maximum extent possible (nonstop flights with each carrier's largest fleet type), while Northwest doesn't even come close. The contrast couldn't be more stark.