Just to set some records straight here -- the ad/editorial ratio is 50/50, by contract. Readership is up 70 percent in spring 2007 (more than any other magazine in the US). Named one of the 15 Hottest launches of 2006 – alongside titles such as Men’s Vogue, Everyday with Rachael Ray etc. Southwest just moved their magazine contract to PACE, so they must be doing something right.
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Just to set some records straight here -- the ad/editorial ratio is 50/50, by contract. Readership is up 70 percent in spring 2007 (more than any other magazine in the US). Named one of the 15 Hottest launches of 2006 – alongside titles such as Men’s Vogue, Everyday with Rachael Ray etc. Southwest just moved their magazine contract to PACE, so they must be doing something right.
E
EastUS
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A funny thing that "no one" seems to take them off the aircraft anymore though.....
missthe727
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That's cuz they do the crossword puzzle and then leave it for the next guy who paid $49 R/T and complains "his" crossword was already done.....then expects the F/A to check every seat pocket for one not used.....Sorry dude, only one per passenger---done or not.
:blink: 
