DL rebrands, alters onboard services

[WorldTraveler]

WN has A revenue win that was built on its original business model.

Until they bought FL and started expanding into Latin America, they had few modifications to the same business model they had from the 70s.

DL and every other surviving legacy carrier has succeeded at more structural and strategic changes than WN.

if you believe otherwise, list the number of strategic changes that WN has implemented that come anywhere close to the addition of a half dozen TPAC flights or adding 125 new flights from LGA in a couple months? and those are just some of the larger items.

 

[FrugalFlyerv2.0]

WN has A revenue win that was built on its original business model.

Until they bought FL and started expanding into Latin America, they had few modifications to the same business model they had from the 70s.

DL and every other surviving legacy carrier has succeeded at more structural and strategic changes than WN.

if you believe otherwise, list the number of strategic changes that WN has implemented that come anywhere close to the addition of a half dozen TPAC flights or adding 125 new flights from LGA in a couple months? and those are just some of the larger items.

 
The question was not about strategic changes at WN vs. legacy carriers.
The question remains:  what it the long track record of revenue wins DL has enjoyed even superior to WN prior to their chapter 11 reorganization?  That was your statement. Don't be a weasel.  If you can't answer the question just say so.  I got the feeling you got so excited thinking about DL that you just had to make a splash with an outlandish statement failing to grasp the possibility that somebody might call you out on it.

 

[Kev3188]

wait we are just listing random s**t that doesn't have anything to do with the thread right?

So it would seem... It's a recurrent theme 'round here.

But today's a new day...

 

[WorldTraveler]

The question was not about strategic changes at WN vs. legacy carriers.
The question remains:  what it the long track record of revenue wins DL has enjoyed even superior to WN prior to their chapter 11 reorganization?  That was your statement. Don't be a weasel.  If you can't answer the question just say so.  I got the feeling you got so excited thinking about DL that you just had to make a splash with an outlandish statement failing to grasp the possibility that somebody might call you out on it.

no one has doubted WN's track record of profitability.

nowhere.

if you need a pat on the back in order to rest on your laurels for another day, consider it done.

It is far more insightful to see how well mgmt. teams can negotiate the continual changes that are part of the business environment.

WN has done a great job - but they are facing new challenges - which I think they will overcome - and they simply do not have the track record of succeeding with multiple strategic changes and major initiatives that other carriers have.

they just don't.

and for those who can't see the connection... look up the prefix re- and alter and let us know what they mean.

hint - they have a lot to do with the meaning of the company about which we are talking.

 

[700UW]

http://time.com/money/3631772/delta-basic-economy-worst-airline-ticket/
 

 

New ‘Basic’ Airline Ticket Is Worse Than Any Low-Fare Carrier Option

Delta recently introduced a new five-tier airfare scheme, including a revamped low-price "Basic Economy" ticket that's the riskiest, most restrictive, and least comfortable option in the sky.
 

 

 

[jcw]

It goes with the immigration support

 

[WorldTraveler]

http://time.com/money/3631772/delta-basic-economy-worst-airline-ticket/

you forgot to copy the paragraph that said that it perhaps is yet one more attempt to squeeze more revenue from passengers.

DL and WN execs have both been quoted recently as saying that in the current low cost fuel environment that they intend to look for every opportunity to increase fares because that is what profit motivated companies do.

This fare product is no different from others that allow customers to choose what matters to them. In the case of DL vs NK or other ULCCs with which the economy basic fares might compete, DL passengers still will get other features that they won't get on Spirit. It is up to the customer to decide what is worth more for them. that is the free market.

It isn't surprising that DL and WN both have very strong financial performance and also are tireless in their efforts to increase revenues.

 

[Kev3188]

Meanwhile, Cranky weighs in on the actual topic...
 
http://crankyflier.com/2014/12/15/deltas-basic-economy-is-going-to-generate-a-ton-of-complaints-leave-money-table/

 

[WorldTraveler]

all of which continues to ignore the fact that not only has DL filed fares that every one of the restrictions that the Basic Economy fare has but they also tested the entire package.

As usual the hysteria is overblown.

and no one will have any way of knowing if they were right or not because there is no DOT complaint category that is this specific.

DL will sell very few of these fares relative to all of the passengers it carries. It is virtually impossible for DL's overall complaint ratio to change because of these fares.

BTW, I just bought tickets on a carrier outside of the US that have EXACTLY these type of restrictions and more - and this carrier has been around for a long time and is a very successful airline.

Their warnings were there, just as they are for DL. People aren't stupid as long as they are informed.

99.9% of complaints come from customers getting less than what they were promised. When you have to specifically note that there are restrictions on the fare, it will be very hard to argue that DL did something that the customer was not aware of.

and for all of the hysteria about these fares, it is worth noting that there are plenty of DOT complaints from full fare, premium cabin passengers. There is nothing that says complaints come just from low fare customers.

Finally, it is worth noting that DL earned yet again Business Traveler Network's top award for the 4th time.

Many of the same product attributes that helped DL win that award including reliability and onboard service are no different for premium business passengers vs. basic economy passengers.

 

[AdAstraPerAspera]

How much needless money does Delta management piss out the window with all these "rebrandings" every few years? Cut to a shot of all the old "Breezeway" boarding rugs laying around the training center.

 

[WorldTraveler]

How much needless money does Delta management piss out the window with all these "rebrandings" every few years? Cut to a shot of all the old "Breezeway" boarding rugs laying around the training center.

uh, you do realize that AA is spending hundreds of millions repainting its aircraft and that of its merger partner?

AA is spending far more on rebranding than DL will. that is simply a function of being the last merger.

and since every one of the big 4 plus other airlines have rebranded, your comment shows your ignorant childishness.

 

[FrugalFlyerv2.0]

uh, you do realize that AA is spending hundreds of millions repainting its aircraft and that of its merger partner?

and since every one of the big 4 plus other airlines have rebranded, your comment shows your ignorant childishness.

 
Uh, are you suggesting that AA and US planes maintain their current logo/paint?
 
Comments like these show your ignorant childishness.

 

[AdAstraPerAspera]

 
Uh, are you suggesting that AA and US planes maintain their current logo/paint?
 
Comments like these show your ignorant childishness.

 

 
Uh, are you suggesting that AA and US planes maintain their current logo/paint?
 
Comments like these show your ignorant childishness.

 
Exactly. The AA rebranding is necessary. Whereas there's no real good reason to justify taking hundreds of planes out of service and the labor man-hours to to rip up the embroidered upholstery on the seats so it can read "Delta Comfort" instead of "Economy Comfort"