This Can't Be Usairway's

[Doc]

http://biz.yahoo.com/prnews/040623/dcw047_1.html

 

[Light Years]

😱 So our new mascot is a guy with yellow hair named Seth? Hmmm... named after Schofield maybe?

At least its marketing. My vote still goes to Tina Turner though. 🙂

 

[ringmaruf]

Check this out:

http://www.usairways.com/seth

 

[Winglet]

Advertising campaign or freak show? Handing out vouchers for free tatoos?

 

[ilg30/7]

Good god. Could we possibly be any lamer?

 

[FlyingHippie]

Looks like Seth made an easy transition from Frat House to Crystal City. What's next food fights and toga parties?

 

[mweiss]

Joke all you want, but the Seth campaign is aimed squarely at the heart of the target demographic for GoFares. It's a shrewd move (and one that's only about three years too late 🙄 ).

 

[Light Years]

I had an unfortunate dye job from a friend once that had me resembling Seth.

 

[700UW]

Seth is the caliber of the outsourcing employees that the company wants to replace our current RES agents.

 

[JayBrian]

Maybe Seth could be the next Dell Dude.


Jay

 

[Light Years]

I wonder of he's been introduced to Ted, who also favours bright, garish colours.

 

[ktflyhome]

Maybe Seth could be the next Dell Dude.


Jay

LOL,..,, I was thinking the very same thing. Only thing is, the Delldude got axed from Dell because he was caught dealing and doing drugs. Have ya seen him lately???? NOT. 😱

 

[700UW]

No he was caught buying pot in NYC, he did not deal nor ever confirm his use.

 

[to much time to quit]

No he was caught buying pot in NYC, he did not deal nor ever confirm his use.

Yea, and besides he never inhaled anyway. 😀

 

[Prince of PAWOBs]

So, US got a mascot. Okay, sounds to me like someone at corporate has a new girlfriend who happened to be an advertising major in college, and she had this fabulous idea one night over backgammon and white zinfindel.

"Hey! I figured it all out! You guys don't have a cute mascot! How do you expect anyone to fly if you don't have a gimmick? Well, I know exactly the mascot you need! I came up with him during my senior project when I was in the Tri-Mu's, getting ready for Homecoming at the University of Jerkwater......."

It's an airline. Sell destinations with low fares and quick service. They last longer than mascots.