Well, though those numbers are generated by the government, they seem a bit questionable in that RASM is reported to be higher than yield for US -- unless the "RASM" number is for mainline + Express while "yield" is for mainline only. WN's numbers are pretty transparent given they have no regional flying.mweiss said:Perhaps it's because the less-well-compensated non-MBAs who post here don't read the financials enough to notice that WN's revenue model generates less revenue than US's.
For Q1 2004, as reported by BTS
RASM: US 14.44, WN 8.06
Yield: US 14.43, WN 11.76
This means that not only is WN getting fewer dollars per flight (RASM), they're even getting fewer dollars per paid ticket (yield).
Perhaps that is why the focus is on cost?
The real point of the article on Delta's use of RJ's is that they're reevaluating how appropriate they are to longer routes (i.e. 2 hours or more). But that's not how they did the most damage to US Airways; they did it by offering RJ's in many markets where US only/mostly used props. And most passengers simply don't like them. My opinion is that Delta will probably end up offering more mainline service on those longer RJ routes if they manage to get the concessions they seek from their pilots.
I'm not sure if it's completely true that the intent of their use of RJ's was as "career busters" -- but management certainly did want them as leverage against DALPA. That's completely unsurprising, though, given that the pilots always demand an "industry-leading" contract. If you're management, you've got a choice between flying RJ's where you might be able to make a profit by restricting capacity or mainline where pilot contracts make it impossible to make a profit. In this case, it may well be part of the negotiations with the pilots; i.e. Delta will increase mainline flying in exchange for getting the concessions they want.