BoeingBoy
Veteran
- Nov 9, 2003
- 16,512
- 5,865
- Banned
- #136
I guess it depends on how you define "compete effectively". Being able to offer service to the same markets could be considered competing effectively, but AA merging with any available carrier except DL or UA would be lacking in Far East service. For now, at least, the major airlines seem to have learned that chasing market share at any cost isn't necessarily a good thing - it leads to loses. Hence the capacity restraint where a decade ago a pull-back by one carrier would be met with additional service by others.This is the point I'm trying to make about AA. They need to get to a size equal to UA and DL in order to compete effectively.
You might be surprised that the most financially successful carriers are not the biggest carriers. For network carriers, AS has the highest operating margin with US and AA at the bottom. For low cost carriers, Spirit has the highest operating margin, followed by B6 with WN in the middle of the pack. Note that the biggest in each respective group is not the most financially successful.
Being profitable is more important than being big.
[Note: data is from the BTS for the 12 months ending with the 2nd quarter 2011.]
Jim