Southwest Gets Marketing Help

[wnbubbleboy]

Airport authority pays to promote new flights

The Allegheny County Airport Authority will pay up to $100,000 to help Southwest Airlines market its new flights at Pittsburgh International Airport.

The authority offers financial incentives to airlines that add new flights. The incentives are offered to all airlines, and the amount is determined based on the number of new flights and destinations.

Other airlines benefiting from the marketing incentive in recent years include AirTran, which offered new service to Orlando, Fla., and Independence Air, which offered new service to Washington, D.C. To qualify, airlines must offer more than five flights a week to the destination for at least a year, authority spokeswoman JoAnn Jenny said.

 

[wnbubbleboy]

Let the Pittsburgh Marketing begin!

Three Rivers Arts Festival Opens

Jun 3, 2005 12:16 pm US/Eastern
Pittsburgh (KDKA) It's a sure sign that summer is just about here... white tents are lining downtown Pittsburgh as the 46th annual Three Rivers Arts Festival kicks off its inaugural weekend.

Over the next two weeks, thousands of people wll pour into the city to check out the exhibits, artists' market and live performances throughout the Golden Triangle.

After checking out the artists' wares, parents may want to take the kids down to the "Southwest Airlines Family Festival" at Point State Park -- where they can get into the spirit of the festival by making art of their own.

From making their own 'flags and flyers' that they can then play with in the park -- to designing their own postcards, there's something kids of all ages can enjoy.

As always, festival organizers are promising "a concert lineup for all musical tastes" as well as live dance and theatrical performances.

So whether it's the kettle corn calling or a sculptural skate ramp in the Park -- this year's festival has something for just about everyone.

The festival runs through June 19th.